Understanding Media - Class 7

Q. Discuss the role of media in democracy.


In a democracy, the media plays a very important role in providing news and discussing events taking place in the country and the world. It is on the basis of this information that citizens can, for example, learn how government works. And often, if they wish to, they can take action on the basis of these news stories.

Q. What are the relationship between media and money?

Ans: The different technologies that mass media use are expensive. Just think about the TV studio in which the newsreader sits – it has lights, cameras, sound recorders, transmission satellites, etc., all of which cost a lot of money.

Q. Why did the media sometimes far from independent?

Ans: The media is sometimes far from independent, because-

  1. the control that the government has on the media. When the government prevents either a news item, or scenes from a movie, or the lyrics of a song from being shared with the larger public.
  2. Media’s continual need for money and its links to advertising means that it becomes difficult for media to be reporting against people who give them advertisements.
Q. Write a short note on independent media.

Ans: An independent media means that no one should control and influence its coverage of news. No one should tell the media what can be included and what should not be included in a news story.

Q. How the technological development on media help us to be a part of global family?

Ans: Newspapers, television and radio can reach millions of people because they use certain technologies.  Changing technology, or machines, and making technology more modern, helps media to reach more people like a global family.

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